About Us
Our Story
Unimercato is building a unified, open-data platform for price discovery in food and commodity markets.
We envision a transparent, liquid, and efficiency-driven marketplace where pricing is determined at the true intersection of supply and demand.
Our centralized approach, powered by a dynamic order book and bidding system, delivers equitable pricing and optimal trading conditions for all participants. Unlike traditional marketplaces with static listings, Unimercato introduces dynamic pricing to reduce fragmentation and enhance market integrity.
By including transportation in our offering prices, we simplify procurement, allowing buyers to focus on what matters most — securing the right products at the right value
Delivering Freshness Every Day at a Time
Unlike traditional marketplaces where buyers must separately arrange transport, Unimercato integrates delivery directly into its pricing. Leveraging an extensive logistics network across Europe, we ensure products move seamlessly from seller to buyer. This eliminates hidden costs, saves valuable procurement time, and provides buyers with a true, all-in price for their goods.
We Take Sustainability Seriously
Sustainability is embedded in our market design. By enabling true price discovery and acting as a market maker, we reduce inefficiencies that often lead to oversupply and waste. A transparent, demand-driven marketplace helps align production with actual consumption needs, ensuring food moves where it is valued most. In doing so, we not only optimize trade but also contribute to lowering waste and building a more sustainable food system.
Supporting Small Businesses
We empower small producers by leveling the playing field. Our dynamic pricing and bidding system removes the barriers of static listings and rigid negotiations, allowing even the smallest suppliers to compete fairly in auctions. With transparent demand signals and equitable access to buyers, small businesses can showcase their products without disadvantage, unlocking new opportunities to grow and thrive in the market.
